Yes — in many cases, back and shoulder pain is directly linked to wearing a bra that doesn't fit properly. When the band is too loose, the weight of the bust pulls forward and down, forcing your back and shoulders to compensate. A correctly fitted bra transfers the weight of the bust to the torso through a snug, supportive band, which can dramatically reduce or eliminate pain. Women with larger, denser breasts often benefit most from this correction. Bras with wider, padded straps and specialized back construction are specifically engineered to alleviate neck and shoulder strain. Our fitters have helped thousands of women with this exact concern. Visit any Allure location for a complimentary fitting and feel the difference immediately.